FUTUREPROOF.
Welcome to FUTUREPROOF. We're the podcast that delves into the future. From Augmented Reality to Artificial Intelligence to Smart Cities to Internet of Things to Virtual Reality, we speak with some of the sharpest minds to better help you understand what the next few years may look like.Brought to you by author Jeremy Goldman (Going Social, Getting to Like).For booking inquiries: vie@futureproofshow.com
FUTUREPROOF.
Using Word of Mouth to Build a Futureproof Brand (ft. Jay Baer)
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Jeremy Goldman
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Season 1
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Episode 33
Today we're speaking with Jay Baer, the renown founder of Convince and Convert/best-selling author/sought after keynote speaker. It's going to take about 10 seconds into this conversation to realize how sharp Jay's mind is (not to mention his wit). We talk about why he wrote his latest book, 'Talk Triggers', why word of mouth marketing is going to be increasingly important to the marketer of tomorrow, and how he continues to stay ahead of the curve as a marketer. And of course, we talk about alpacas, plaid suits, and fake IDs - because, why not. So let's jump right in, shall we?