FUTUREPROOF.

How Patagonia, Blackrock, and Other Leading Brands Find Purpose (ft. Alain Sylvain, Sylvain Labs)

February 13, 2020 Season 1 Episode 58
FUTUREPROOF.
How Patagonia, Blackrock, and Other Leading Brands Find Purpose (ft. Alain Sylvain, Sylvain Labs)
Chapters
FUTUREPROOF.
How Patagonia, Blackrock, and Other Leading Brands Find Purpose (ft. Alain Sylvain, Sylvain Labs)
Feb 13, 2020 Season 1 Episode 58
Jeremy Goldman

Recently I trekked to Manhattan’s Lower East Side for a chance to sit down with Alain Sylvain. You might know Alain as the founder of Sylvain Labs, the award-winning strategy and design consultancy. They’ve done work for Google, Patagonia, Spotify, and many other leading companies.

On this episode, we discuss:

  • The connection between corporate social responsibility and the bottom line is now, and what it is likely to be in the future 
  • How the brands of tomorrow need to figure out their purpose. 
  • What roles will consumers play in helping brands figure out their missions? 
  • How does Alain himself get better at predicting what’s to come to be more useful to brands on an ongoing basis. 

As always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Spotify, Stitcher, and Google Play.



Show Notes

Recently I trekked to Manhattan’s Lower East Side for a chance to sit down with Alain Sylvain. You might know Alain as the founder of Sylvain Labs, the award-winning strategy and design consultancy. They’ve done work for Google, Patagonia, Spotify, and many other leading companies.

On this episode, we discuss:

  • The connection between corporate social responsibility and the bottom line is now, and what it is likely to be in the future 
  • How the brands of tomorrow need to figure out their purpose. 
  • What roles will consumers play in helping brands figure out their missions? 
  • How does Alain himself get better at predicting what’s to come to be more useful to brands on an ongoing basis. 

As always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Spotify, Stitcher, and Google Play.



×

Listen to this podcast on