We're happy to introduce you to a company you may have heard of it, and if you haven’t, you’ll be glad you’re hearing about them now: Unacast. They’re the US-based leading human mobility data company who empower companies globally to make smarter decisions and build better products by understanding how people move around on our planet.
While Unacast typically serves data-hungry clients in multiple verticals such as retail, martech, research, real estate, and city planning, lately the company has been focused on developing tools that can help us better understand and plan for - and around - COVID-19. One of their first initiatives is a Social Distancing Scoreboard—which gives a score, A-F, to cities and states, based on how well citizens are following social distancing guidelines. The company has also worked on a Retail Impact Scoreboard to show how various types of retail have been impacted by the pandemic.
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