We're excited today because we get the opportunity to bring you someone we’ve wanted to talk to for awhile. Rita McGrath is a best-selling author, renowned speaker, and longtime professor at Columbia Business School. She is widely recognized as a premier expert on leading innovation and growth during times of uncertainty - which makes her very equipped to speak to the moment we’re in.
Rita has received the #1 achievement award for strategy from the prestigious Thinkers50 and has been consistently named one of the world’s Top 10 management thinkers in its bi-annual ranking. She’s also the author of the best-selling The End of Competitive Advantage and Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen - and we’re going to use both as the topics of conversation today.
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