FUTUREPROOF.
Welcome to FUTUREPROOF. We're the podcast that delves into the future. From Augmented Reality to Artificial Intelligence to Smart Cities to Internet of Things to Virtual Reality, we speak with some of the sharpest minds to better help you understand what the next few years may look like.Brought to you by author Jeremy Goldman (Going Social, Getting to Like).For booking inquiries: vie@futureproofshow.com
FUTUREPROOF.
Customer-Obsessed Digital Transformation (ft. Lara Caimi, ServiceNow)
It’s no secret that the pandemic is underscoring the need for organizations to prioritize customer-obsessed leaders that arm customers with the guidance, tools, processes, and capabilities to drive successful digital transformation strategies. That’s why we wanted to turn to Lara Caimi, Chief Customer and Partner Officer at ServiceNow, the company that uses tech to transform old, manual ways of working into modern digital workflows. We spoke to Lara about the importance of workflows, what it means to be customer-obsessed, why customer retention has never been seen as sexy and why that seems to be changing, and how customer expectations are changing these days.
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